Step into the world of UX/UI design.
UX designers are extremely high in demand. The role operates directly at the intersection of human behavior, market demands, and the latest technologies. UX designers create world-class user journeys using creative thinking and data-driven research.
In our bootcamp, students will learn the foundations in knowledge architecture, user psychology, design principles and wireframing so that they can design user interfaces and create great user experiences for a variety of digital products, or embark on a career in the UX field.
Why should you learn UX/UI?
1. Highly in demand
With nearly 1.74 billion over websites and more than 2 million apps in the world, UX/UI is essential in such businesses, An example of that is when Jeff Bezos invested 100X more into customer experience than advertising during the first year of Amazon. The growth of UX/UI has been growing steadily with more businesses moving online.
2. High demand means high pay
As a junior UX/UI designer, you can earn up to $108,000* a year.
3. Flexible job paths
A UX/UI designer ensures that a product, typically an app or website flows logically and it is visually communicated to its audience. As a designer and a logical thinker, the demand of this job is often quite wide. Some industries you can consider includes, e-commerce, software house and marketing agencies.
Vertical Institute’s UX/UI Bootcamp is a transformative programme to equip individuals with the most in-demand knowledge and best-practices in user experience design. In this bootcamp, you will learn to summarize and demonstrate all stages of the UX/UI development process, from user research to defining a project’s strategy, scope, and information architecture, to developing sitemaps and wireframes. You will also learn current best practices and conventions in UX design and apply them to create effective and compelling screen-based experiences for websites or apps.
Who is this for?
This programme is for
- Anyone interested in user experience design
- Individuals, students and professionals looking to explore a career path in UX
- Beginner and intermediate UX designers
- Entrepreneurs, innovators, marketers, and creative professionals looking to launch new products or services
What to expect?
As a student, you’ll:
- Gather inputs and feedback from users on their needs and experiences with IT products and Services.
- Analyse user patterns and feedback from target users of IT products and services to understand the desired user experience and outcomes.
- Identify performance levels and gaps between the current level of user experience and the desired user experience.
- Measure the user’s level of engagement and stickiness with the product or service using pre-defined metrics or guidelines.
- Measure indicators of general user response to the product or service.
- Develop a prototype / wireframe of the user interface based on established requirements and methodologies and taking into account user-centred inputs and perspectives.
- Propose suggestions and modify aspects of an IT product or service to enhance the overall user experience.
- Implement usability tests on the updates or modifications made to a software and application design, to verify its technical viability and effectiveness.
As a VI student, you will be given access to online learning materials in our e-learning portal.
To get you ready for learning, this essential pre-work will familiarize you with the basics of the key concepts and tools we will be using throughout the course.
Although you will learn these topics remotely before you arrive in class, you won’t be far away from the resources of the VI community. Make use of our Telegram channel to leverage connections with students, alumni, instructors and experts. At the end of your pre-work, you’ll be ready for the fast pace on campus!
After the course, you can choose to participate in follow-up sessions with your instructor, either in a group and/or individually, included as part of the course fee.
Module 1: Introduction to User Experience Design + User Research
- Overview of what UX is about
- Introduction to Design Thinking, Industry-practiced Frameworks & Methodologies
- Introduction to UX Workflow & Processes Project Management Systems & Tools
- Overview of what User Research is about
- Common Method used in doing User Research
- Tips & Techniques for better User Research Processes
- Planning guides for conducting User Research
- Preliminary Background Research
- Preliminary Evaluative Research
Module 2: Cont'd to User Research & Design Thinking Ideation
- Problem Statements, Assumptions & Hypothesis
- Research Data Analysis
- Formulating Insights and Identifying Opportunities
- Creating User Personas
- User Journey Mappings
- What is Ideation?
- Common Methodologies of UX Ideation
- User Stories, Themes, Epics & Features
- Prioritization Methods
- Define Problem Statements, Assumptions & Hypothesis
- Creating User Personas with UXPressia
- Creating, Prioritise & Grouping User Stories
- Crazy 8’s
Module 3: Introduction to Information Architecture
- Overview of Information Architecture is about
- Card Sorting using Trello
- Creating sitemap / user-flow based on card sorting
- Assignment 1
Module 4: Introduction to Wireframes & Prototyping
- Overview of Prototyping and Wrieframes
- Overview of design tools.
- Why and What is Figma?
- Figma tips and tricks
- Pen/Pencil & Paper Sketching Wireframes (based on previous sitemap/flow)
- Mid-Fidelity Prototype using Figma (based on previous paper wireframes)
- Assignment 2
Module 5: Introduction to Visual Design
- Overview of what UI / Visual Design is about
- Visual Design Ideation Tips
- General Guidelines / Principles of Good Design
- Mobile App Design Considerations
- Recreate / Replicate a website using Figma
- Recreate / Replicate a mobile app design using Figma
- Assignment 3
Module 6: Introduction to Usability Testing + Project Collaboration & Consultation
- Overview of what Usability Testing is about
- Steps and guides to perform a usability test
- Data synthesis & next steps
- Project Collaboration Tools
- Project Preparation
- Perform a Usability Testing in class
Module 7: Capstone Project & Summary
- Real-World UX Capstone Project Consultation
- Type of roles within the scope of UX
- How to prepare for a job in UX: Portfolio talks
- What to expect?
- Capstone Project
The Capstone Project
Our capstone project will require you to create a working prototype of an app according to the topic you choose.
On the last lesson, students culminate their learning by applying the new tools and concepts learnt to create a stakeholder presentation that includes:
- Comprehensive UX research & ideation process of project
- Final clickable working prototype of project in high-fidelity design
- Project submission to cover these queries:
- Design rationale behind solution
- Feedbacks, takeaways and further improvements for product from usability testing
Yeeling is an independant UX/UI designer. She has had more than 10 years of experience in UX/UI, with previous stints at Wunderman, BBDO and Facebook. Her portfolio includes clients such as Starbucks, XBOX, and Unilever.
With a passion for design mentorship and creative thinking tutoring, she has previously taught in several design schools.
As a digital nomad, she makes it a point to travel for at least 3 months in a year.
Lesson 1: Saturday (15 August 2020)
Lesson 2: Saturday (22 August 2020)
Lesson 3: Saturday (29 August 2020)
Time: 9:00am – 5:00pm
Location: Singapore Management University
Due to COVID-19 measures, classes will be conducted 100% online, done face-to-face with our Instructor via Zoom.
Course fees are discounted to provide help during this COVID-19 period for individuals and businesses affected.
Usual Price: $2,500.00 SGD
Discounted Price: $880.00 SGD
Frequently Asked Questions
Q. What is Figma?
Figma is a web browser-based design tool across any platform (Windows, Mac, Linux etc.) which allows for real-time collaboration with team members. It is the only design tool of its type where everyone can share, open, and edit Figma files at the same time.
Q. How long is this course?
This introductory bootcamp consists of 7 modules to be completed. Our course schedule can either be in a bootcamp (3 full days) or a part-time (7 three-hour lessons). The course is rigorous in nature with class practices, assignments, and capstone project work.
Q. Who are the instructors?
VI courses are created and led by industry practitioners from tech giants such as Apple, Amazon and Alibaba. They combine in-depth experience as practitioners with a passion for nurturing the next generation of tech talent.
Q. How are VI's courses conducted?
All our courses are part-time and classroom-based, held on weekends or weekday evenings to minimize disruption to regular business hours.
Our students will have access to our e-learning portal where they can access course materials and submit assignments before class.
Q. Are there any pre-requisites for this course?
This program is designed for beginners with no prerequisites. Students completely new to user experience will have access to pre-work in our e-learning portal to help you prepare for the course. A basic proficiency of web design will be helpful but not required.
Q. How much time do I need to dedicate to a course outside the classroom?
It varies by course and by person, but, as a part-time student, be prepared to work hard and dedicate some time outside of the classroom each week to review course material and complete homework assignments. Our courses are designed to be rigorous and intensive, but, most importantly, incredibly rewarding!
Q. Is there a certificate granted at the end of the course?
Upon successful completion of the course, participants will be awarded a digital certificate by Vertical Institute. VI alumni use their course certificate to demonstrate skills to employers and their LinkedIn network.
Our user experience course is well-regarded by top companies, who contribute to our curriculum and use our courses to train their own teams.
Q. What is Miro?
Upon Miro is a free online collaboration platform known for its digital sticky notes function to help teams in brainstorming, planning and managing workflows.
Q. What is UXPressia?
Often used as a user experience visualisation tool. UXPressia is a free online software that help designers like you and I to create customer journey maps and marketing personas without involving graphic designers.
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