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Pursuing a Career as a Digital Marketing Analyst
A digital marketing analyst's role is to evaluate the effectiveness of the company's marketing...
A Guide To Creating An Effective Digital Marketing Strategy
A digital marketing strategy is defined as a plan for building a digital presence on online...
Why Digital Marketing Is Important For Any Business
We have witnessed how digital marketing is changing and influencing businesses. The good news is...
How to Become a Digital Marketer
In this day and age, many of us will be aware that marketers equipped with digital skills are...
How Much Does A Digital Marketer Earn?
For a long time, we have understood marketing as all the activities and efforts done by businesses...
A Beginner’s Guide To AIDA Marketing Model
The AIDA marketing model is one which many marketers find useful since it is one that we apply in...
5 Tips to Build your Content Marketing Strategy
Whether you’re starting out in content marketing or seeking to optimise your existing content, a...
An Introduction To Key Performance Indicators
KPI is a term that is often heard and used in business meetings or conversations. But, how can you...
All you Need to Know About Organic Social Media
Organic social media is excellent for attracting attention without having to pay for the...
All You Need to Know About Marketing Personas
Marketing personas can be said to be one of the first priorities of marketers for a long time....
Everything You Need to Know About Display Advertising
As digital advertising spendings are expected to further increase worldwide, it is not surprising...
The Ultimate Guide to Starting Email Marketing
Do you know which existed before the other – email or the Internet? If your answer is email,...
Your Guide to Social Media Advertising
Social media advertising is a form of digital marketing whereby targeted paid advertisements are...
Understanding Return On Advertising Spend (ROAS)
There are hundreds of metrics marketers can use to evaluate how successful a campaign is. As...
All You Need to Know About Search Engine Marketing (SEM)
SEM is an umbrella term containing a variety of strategies and techniques extensively utilised on...
The Complete Guide to TikTok Advertising
TikTok is among the most downloaded and widely used apps, making it a lucrative platform for...
All You Need To Know About Digital Advertising
As technology becomes increasingly ingrained in our routine, we spend most of our time connected....
A Complete Guide To Paid Social Media
According to Statista, the number of social media users worldwide has seen a steady increase since...
A Beginner’s Guide to Digital Marketing
Digital Marketing campaigns leverage electronic devices to deliver promotional messaging. Digital...
A Beginner’s Guide To Search Engine Optimisation (SEO)
Unless you have been living under a rock for the past couple of years, you would probably have...
Starting a Career in Data Analytics
A data analyst gathers a vast amount of data, cleans, and interprets the information for...
All You Need To Know About IBF-STS Funding Changes in 2023
In recent years, technological advancements have drastically changed the way in which we work....
The Data Analysis Checklist that Every Beginner Needs
Before we dive into the specifics of data analytics, let’s revisit the concept of it. Data...
5 Tips For Your Mid Career Switch
A mid career switch is to pursue a different role outside your current occupation. As you go...
What is the Technology in Finance Immersion Programme (TFIP) by IBF?
In this article, we will cover everything to know about IBP Programme like "TFIP IBF" and more....
What Are The Trending Data Analytics Tools?
The Data Analytics is the process of examining raw data, before coming up with conclusions...
Why Should You Start Learning Tableau?
In 2017, Tableau was named as one of the top 10 technical skills with ‘explosive growth in job...
How SQL Can Help With Your Future Data Analytics Career
SQL, or Structured Query Language, is a programming language used to program interactions with...
How To Get Started With Data Storytelling
Data storytelling has been rapidly gaining relevance in the last few years. And while it looks...
Best Excel Functions For Data Analysis
We’ll be sharing some of the best Excel functions for data analysis that you need to learn. Learn...
Why Is A Data Analyst Job So In-demand In Singapore?
The Data analysts are in-demand in the Singapore job market. They are needed to collect and...
How To Check Your SkillsFuture Credits Balance
Can upskilling with SkillsFuture credit make a difference to your career? If yes, How to check...
A Beginner’s Guide To Data Analytics
What is data analytics? Is data analytics important? What are some of the skills needed to become...
4 Real-world Examples of How to Use Data Analytics
Due to rapid technological advancement and digitalisation, enormous amounts of data are being...
How Can I Become a UX designer in Singapore?
Express your creativity and switch to a career in technology by becoming a UX designer in...
How To Become A Data Scientist
What makes someone a data scientist? A data scientist is a professional who has a deep...
How To Get Started in Excel?
You’ve most likely heard, come across or even used this tool in work or at school. It’s frequently...
Data Analytics Skills To Learn With SkillsFuture Credits
For most businesses, scaling their company is often the ultimate goal. However, to do so, one has...
4 Reasons Now is the Right Time to Attend Coding Courses
Technology is advancing at a rapid pace and it has led to major technological disruptions that...
5 Skills Every UX Designer Needs
Wondering about the skills needed to be a UX UI designer? One of the most searched careers in tech...
How To Become A Data Analyst In Singapore
How to become a data analyst in Singapore? Having large amounts of relevant data can be extremely...
What Is A Data Scientist’s Salary In Singapore
As the tech hiring spree continues, there is increasing interest in data science as a career and...
How To Break Into The Tech Industry In Singapore? [2022]
In today’s technology news, the tech industry in Singapore is growing like never before. We...
What Salary Will I Earn As A Data Analyst? (2022)
The terms ‘data analyst’ and ‘data analytics’ have become extremely relevant in today’s day and...
What Salary Will I Earn As A UX Designer? (2022)
Thinking of pursuing a career in user experience (UX) design? With the ever-increasing demand for...
Top 5 Reasons to Get A Data Analytics Certification
The latest buzz surrounding the tech landscape in Singapore is that salaries are expected to rise...
How You Can Get Started With Data Analytics
Data, specifically Big Data, is used each and every day by many businesses to help transform and...
Interesting Tech Courses Eligible For SkillsFuture Credits
As technology and digital transformation proliferate across society, upskilling in tech has become...
Why A Python Certification Is Necessary For Your Career
Source: Stack Overflow Python is one of the most popular programming languages in the world. It is...
Tech Skills To Learn with UTAP Funded Courses
Wondering what UTAP courses all about? Upskilling has become the new norm for many individuals in...
Why Learn Data Storytelling Using Tableau?
In this current digital age, organizations are adapting and leveraging technological tools to...
3 Reasons Why A UX Certification Is Necessary For Your Career
If you have been wanting to pursue a career in UX design, you have good reasons to. As technology...
A Beginner’s Guide to SQL
Source: Unsplash SQL originated back in the 1970s and to this day, it is still widely used in...
All You Need To Know about NTUC UTAP Funding
Learning specialised courses comes with costs, which can affect one’s ability to upskill. However,...
What Are SkillsFuture Credits And How Do I Use It? [2022]
How can SkillsFuture Credits help you in your career to gain new skills? Or perhaps you’re keen on...
4 Tips For Building A UX Design Portfolio
One of the biggest challenges new UX designers face: building a UX portfolio without on-the-job...
How To Make A Career Switch At 30 Years Old In Singapore?
By the time you’re in your 30s, you would’ve already acquired close to or even more than a decade...
4 Reasons Why You Should Learn Python
Python course in Singapore a good starting point if you are interested in coding and programming....
10 Technical Skills Examples for Students
Are looking for technical skills examples for students? Well, this article would be a great piece...
5 Reasons Why You Should Learn UX Design
What are the benefits of UX Design? User Experience Design, also known as UX Design, is everywhere...
A Guide to IBF Funding [IBF Singapore] 2023
As digitalisation rapidly takes over a spectrum of industries, there has never been a better time...
How To Switch Into A Data Science Career
Thinking of making a switch into a data science career? Here are three tips for building the...
What Does A UX Designer Do?
Thinking about learning more about UX design? The best way to do so would be through getting your...
Best Data Analytics Tools To Learn In 2022
If you are looking to upskill yourself with data analytics, these are a list of the best data...
What Makes Someone a Data Scientist?
What Makes Someone a Data Scientist? Data scientists are not monolithic and more often than not,...
Why Is Github Important For A Data Scientist?
Github is one of the first industry-specific terms someone learning programming would come across,...
Where Can I Find Datasets To Build Data Science Projects With?
Have you ever found yourself having the plan, but lacking the platform when ideating for your next...
The Different Data Analytical Stages
This is the 3rd article of a 3-part series. At the end of the 3-part series, we would have...
What Is UI/UX Design?
User Experience Design, or UX Design, is inescapable in our daily lives. When you open up...
How Do I Get Hired As A Data Analyst?
This is the 2nd article of a 3-part series. At the end of the 3-part series, we would have...
Why Focus On Learning Transferable Data Analytics Skills?
This is the 1st article of a 3-part series. At the end of the 3-part series, we would have...
Why Learn Tableau?
As data analysts, Tableau is one of the fundamental softwares we must master. But why? Here are 4...
5 Beginner-Friendly Tableau Projects For Your Portfolio
As data analysts, Tableau is one of the fundamental software we must master. Here are 5...
Application Of Data Visualisation In Business Roles
With the amount of information available for analysis, data visualisation is an important and...
Python Project Ideas For Your Portfolio
Python Project Ideas - Many students are looking for projects for their portfolio. One of the best...
Why Start A Data Science Career?
If you are in Singapore and looking to switch career path, then data science is the way forward....