Background
A prominent bank based in Europe is currently experiencing significantly high customer attrition rates, which is impacting its long-term stability and profitability. This project involves a deep dive into historical data to understand the underlying patterns and external factors contributing to why customers are choosing to leave.
To improve customer retention, the project seeks to identify the specific customers likeliest to leave the bank, as well as the key reasons for their departure. By utilizing predictive analytics, the team aims to develop targeted intervention strategies and personalized banking offers to regain customer loyalty and trust.
Why Learn Data Analytics
With businesses becoming increasingly data-driven, data analytics skills are highly sought after in Singapore’s competitive job market. Companies across industries rely on data analysts to make informed decisions, identify trends, and uncover opportunities.
The field of data analytics offers a unique blend of technical proficiency and strategic thinking. You’ll master tools like Excel, Tableau, and SQL, and apply them to solve complex problems using data. Analyze, visualize, and communicate insights that drive impactful business outcomes.
Enter the data industry with Vertical Institute’s beginner-friendly Data Analytics Bootcamp. Graduate with an IBF-accredited certification and a portfolio-ready capstone project that highlights your data analysis expertise.
Are There Government Subsidies Available?
Singaporeans and PRs can receive up to 70% IBF Subsidy off their course fees with Vertical Institute. The remaining fees can be fully claimable with SkillsFuture Credits. NTUC Union members may also utilise UTAP Funding to offset 50% of remaining fees.
Learn more about our Data Analytics course today.
Discuss your career goals