Background
My capstone project is briefly about creating a social media page on Facebook and also making a comparison on Google Trends, the design of YouTrip using Canva, and also doing email marketing landing pages using Mailchimp. It is also about explaining the importance of privacy protection of personal data.
My project goal is mainly to showcase my graphic design about YouTrip and create a Facebook page for the target audience to explain the benefits of using YouTrip. To learn more about SEO, Google Analytics, and how to promote a branding of the product effectively for long-term growth.
Why Learn Digital Marketing
In today’s digital-first world, businesses of all sizes depend on digital marketing to reach and engage their audience. As a result, digital marketing skills are highly valued across industries in Singapore and beyond.
Digital marketing is a versatile field that lets you combine creativity with analytics. Learn to craft impactful campaigns, optimize content for search engines, and leverage data to drive results across various channels.
Begin your digital marketing journey with the Vertical Institute’s beginner-friendly Digital Marketing Bootcamp. Graduate with an IBF-accredited certification and a portfolio-ready project that highlights your ability to thrive in the digital landscape.
Are There Government Subsidies Available?
Singaporeans and PRs can receive up to 70% IBF Subsidy off their course fees with Vertical Institute. The remaining fees can be fully claimable with SkillsFuture Credits. NTUC Union members may also utilise UTAP Funding to offset 50% of remaining fees.
Learn more about our Digital Marketing course today.



